BLVD
Client/Artist & Project Focus: BLVD: From Conception to Industry-Ready R&B Powerhouse
The Goal & Starting Point: BLVD was a group in its foundational stages, seeking comprehensive development from the ground up. Their ambition was to cultivate a distinct identity, refine their sound, and establish a professional presence that would pave the way for live performances and impactful releases.
Auxekord's Strategic Approach & Solution: Auxekord was an integral part of BLVD's original founding team, guiding their development across every facet of their artistry. Our deep involvement included:
Shaping their unique look, feel, and signature sound from inception.
Providing extensive support through dedicated studio sessions, professional photo shoots, and high-quality video production.
Strategically securing paid shows and key appearances to build their live presence and industry recognition.
Producing a full-length album designed to redefine and re-establish the R&B male group genre.
The Collaboration & Implementation: Our partnership with BLVD was a holistic journey, meticulously crafting every aspect of their brand and music. From creative conceptualization to hands-on execution, we built their foundation for sustained success.
The Transformation & Results: Auxekord's foundational development propelled BLVD from an emerging concept to a fully realized, industry-ready group. They now command a distinctive look, feel, and sound, regularly secure paid performances, and have a meticulously crafted full-length album poised for release that holds the potential to re-establish the prominence of R&B male groups in the industry.
